Search for Baguio’s lucky Christmas baby continues a beloved holiday tradition
Christmas is a season of peace, hope, and happiness
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BAGUIO CITY —Search for Lucky Christmas Baby, a long-standing tradition that celebrates new life.
The National Correspondents Club of Baguio (NCCB) will once again hold its annual search for the Lucky Christmas Baby on December 25, continuing a project that has brought joy to families for decades.
For parents, a child’s first Christmas is always a miracle — a moment filled with love, gratitude, and memories that last a lifetime. This spirit is at the heart of the NCCB’s yuletide initiative, which honors the baby born closest to a designated time during the Christmas period.
The search will be conducted by a committee composed of social workers under the supervision of the Baguio City Social Welfare and Development Office (CSWDO), in close coordination with officers and members of the NCCB.
As in previous years, the activity will take place at the Baguio General Hospital and Medical Center (BGHMC). The monitoring period begins at 12:00 midnight on December 24 and runs through Christmas Day. The baby boy or girl born nearest to the target time will be officially declared the Lucky Christmas Baby.
A simple gift-giving ceremony will follow, featuring assorted presents from the CSWDO and the National Correspondents Club of Baguio, co-sponsors of the project, together with John Hay Management Corp (JHMC), Amianan Balita Ngayon (ABN), and Prime Green Sports.
Cash gifts will also be provided by partner organizations, including the Suyoc Taneg Indigenous Livelihood Association (STILA) of Mankayan, the Nay-en Taluan Small Scale Miners’ Association (NTSSM)–Benguet Federation of Small-Scale Miners Association Inc. (BFSSMI), and the Lower Gomok Multipurpose Cooperative (LGMC) of Itogon.
The annual Christmas initiative is held in cooperation with members of the Baguio media community, underscoring the collective effort behind the project.
This program traces its roots to the 1970s, when it was first introduced as a special Christmas feature known as Silahis ng Pasko. It was the brainchild of the late Nars Padilla, founding president of the NCCB. Padilla was a respected sportsman and program manager who also served as a city councilor, tourism officer, national executive of the Boy Scouts of the Philippines, and the first camp director of Gintong Alay.
The National Correspondents Club of Baguio is an organization of national journalists based in the city. It was formally established in February 1986 and has since remained committed to both journalism and community-oriented initiatives that reflect the true spirit of Christmas. # Primo Agatep
